" To create harmonious premises where life can blossom. "

Presentation

::: Our thinking

To give meaning to life
To give meaning and purpose to the city
To develop a virtuous outline for parks of commercial activity, by in particular privileging the environment, architecture, trade and consumer well-being, by developing service, safety, quality, communication. All that thanks to perfect logistics and an organization which does not neglect any detail.

::: The guarantee of an exacting method

In the interest of investors, communities, corporate names and consumers, IMMOBILIÈRE FREY has established exacting practices which start with a study and thorough market research. Each new project is integrated in a single commercial setting which will guide us in the definition of our marketing policy and the selection of corporate names. This phase of preliminary studies enables us to adapt each project to the specific needs of a council by positioning it in a global environment. The definition of the project once finished, we give very particular care to the visibility of the site, the flow of its access and the organization of its car-parks.

::: A close partnership with corporate names

Our unique experience acquired in property such as in the successful design of new products has provided an exceptional relationship between corporate names and their customers. Because of its experience and the quality of its sites, IMMOBILIÈRE FREY has established a true partnership with many large corporate names. That results in exchanges of information and a very close listening to the requirements of consumers. The commercial parks completed by IMMOBILIÈRE FREY offer a broad diversity of corporate names with a strong presence. That does not prevent IMMOBILIÈRE FREY from giving a chance to new concepts. That was how, for example, the first French stores of Max Toys, of Marca (C&A Group), of Heytens, Electro Magnet (Boulanger Group) or of Francoise Saget (Yves Rocher Group) were opened under programs by IMMOBILIÈRE FREY.

::: The durability of the investment

For the majority of programs developed by IMMOBILIÈRE FREY, COMPAGNIE FINANCIÈRE FREY, a holding company, intervened in its capacity as Investor, at a generally significant level. These investments show that the durability of the programs is indeed the fundamental aspect of the achievements by IMMOBILIÈRE FREY.

Key figures

o Creation date : 1984
o Number of built PAC : 15
o Number of built square meters : more than 420 000 m²
o Opening of the subsidiary company in Spain : 2001
o Opening of the subsidiary company in Italy : 2002

Teams of qualified professionals

::: Des équipes de professionnels compétents

In-house:
o Management Expansion team in charge of prospecting for land
o Supervisory cell which analyzes each development and trend in consumption
o Marketing management team specialized in market research and the projects of C.D.E.C.
o Sales management
o Technical management in charge of the follow-up for building sites.

External:
IMMOBILIÉRE FREY collaborates with specialized architects and landscape designers including reputed names. It has recourse to regional companies for the construction and the installation of parks.
Particularly attentive to the quality of the discussions with all the participants, IMMOBILIÉRE FREY applies a true partnership with local decision-makers: Local Authorities, Associations, Residents, Consular Chambers...

The business

::: Our trade, overall Town planning

Through each one of its achievements, IMMOBILIÉRE FREY is recognized for its professional approach. Developer, promoter, investor, business initiator and manager: 5 unifier trades, distinct but complementary and benefiting the same synergy to undertake and succeed.

::: Horizontal management of projects

From research of appropriate sites to thorough given instructions of projects... And from the obtaining of planning permission to the management of rented premises.
o Prospecting for land
o Town planning
o Marketing
o Instructions resulting from administrative approval
o Construction of buildings
o Management of parks


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